Landcruisers don’t need an introduction because ‘well, who doesn’t want to own one?’. Toyota wanted to run a campaign to portray the power of the Landcruiser V8 version with attractive visuals. To get the impact they wanted, we created the smoke and dust while removing all the other unwanted details with Adobe Photoshop. We were finally able to give them 3 different visuals in different terrains that perfectly captures the power of the Landcruiser V8.